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GoCardless Unveils its Latest Open Banking Service

Competition in open banking payments is getting more fierce. Now even more so with GoCardless being the latest platform providing the service, just months after raising $95 million in Series F funding. This article breaks down the open banking service GoCardless just announced and touch upon how far open banking has come in Europe.

3/5/2021

After announcing its intention to accelerate its open banking strategy last year, GoCardless just launched one-ff bank-to-bank payments for its customers in the UK.

This open banking solution called “Instant Bank Pay”, is PSD2 based and offers merchants a low-cost method for instant payments collection, pushing back the dominance of cards for one-off payments. 

The 5 Main Advantages of GoCardless’ Open Banking Service

  • Card payments have expensive transaction fees  
  • Bank transfers are time consuming  
  • Merchants are often at risk due to chargebacks.
  • Optimized payer conversion rates
  • Time efficiency 
In short, chasing one-off payments from customers remains a challenge, and the current options are limited.
payment processor fees
Payments Processor Fees. Source: touchbistro.com

Availability of Instant Bank Pay

For now, this service is exclusively available  to UK merchants, and serves customers paying via a limited number of banks. That being said, the service is expected to be rolled out to more countries later this year.

How Collecting One-off Payments With Open Banking Works

It is actually quite simple. Merchants can send a link to request payment, or build the option into their checkout flow, after which customers are connected to their bank and can authorise the payment in a few clicks, followed by an instant payment confirmation.  

What is quite interesting about the rollout of “Instant Bank Pay” is that GoCardless originally started as a recurring payment processor but is now offering its customers a complementary, value added solution. Not to mention the benefit this solution offers when it comes to high value transactions.

Open Banking Adoption in Europe

Although open banking is still a new concept, Europe is seeing a positive growth trend in Third Party Providers. At the same time, individual European countries differ in how well and how far they have progressed towards making open banking a success. 

Open banking registrations europe
Open Banking Registrations in Europe. Source: Statista

According to industry experts, Europe is falling behind the UK when it comes to open banking adoption. Even though a number of banks are highly advanced in their strategies, many are still struggling to adapt and innovate.

Top 6 Applications of Open Banking 

Currently, the most prevalent open payments application are:

  • Topping up of bank accounts
  • Topping up of digital wallets
  •  E-commerce payments
  • Purchasing subscription services
  • Recurring payments
  • Onboarding

We however, would say there are many more possibilities within open banking. We believe that it can play a key role in boosting customer experiences and customer retention in verticals such as online gaming.

To conclude, Europe is on the right track to accelerating open banking adoption, but there is still a long way to go before we fully utilize and realize the possibilities within open banking. We suspect that the main reasons Europe is falling behind are the lack of readiness from local banks and technical complexity. 

About PaymentGenes's "All About Payments" - Payments & FinTech News Covering Video Series:

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